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Alte Media / 20.05.2025

Czym jest kampania reklamowa PPC?

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Kampania PPC (z ang. Pay-Per-Click), czyli płatność za kliknięcie, to jedno z najważniejszych narzędzi w marketingu internetowym. Dzięki temu modelowi reklamodawcy mog�...

Jak TikTok wpłynął na sposób konsumpcji treści w 2025 roku?

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TikTok, który rozpoczął swoją działalność jako platforma do dzielenia się krótkimi, kreatywnymi filmami, w 2025 roku stał się jednym z najważniejszych narzędzi ks...

Wpływ mikroinfluencerów na budowanie autentyczności marki

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Autentyczność stała się ważnym elementem budowania relacji między marką a jej odbiorcami. Mikroinfluencerzy, jako ...

Trendy w social mediach na 2025 rok - co czeka marki i użytkowników?

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Social media od lat pełnią bardzo ważną rolę w kształtowaniu globalnej komunikacji, marketingu i kultury. Rok 2025 zapowiada się jako kolejny przełomowy moment, w któ...