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Marketing dla strony internetowej vs marketing dla sklepu – czym się różnią i jakie narzędzia wybrać?

Alte Media / 19.11.2025

Autorytet domeny - znaczenie i wpływ na SEO

<img alt='' data-srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' height='96' width='96' decoding='async' data-src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' class='avatar avatar-96 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='' data-srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' height='96' width='96' decoding='async' data-src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' class='avatar avatar-96 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' class='avatar avatar-96 photo' height='96' width='96' decoding='async'/>

Autorytet domeny to wskaźnik, który ma duży wpływ na rozwój strategi i optymalizacji stron internetowych. Można go określić jako miarę jakości oraz wiarygodności wi...

Kampanie marketingowe skierowane do generacji Z – jak zrozumieć młodsze pokolenie?

<img alt='' data-srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' height='96' width='96' decoding='async' data-src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' class='avatar avatar-96 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='' data-srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' height='96' width='96' decoding='async' data-src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' class='avatar avatar-96 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' class='avatar avatar-96 photo' height='96' width='96' decoding='async'/>

Generacja Z nazywana również to osoby urodzone w latach 1997-2012. Dla tego pokolenia technologia nie jest nowości...

Czy reklamy na TikToku są warte inwestycji?

<img alt='' data-srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' height='96' width='96' decoding='async' data-src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' class='avatar avatar-96 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='' data-srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' height='96' width='96' decoding='async' data-src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' class='avatar avatar-96 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' class='avatar avatar-96 photo' height='96' width='96' decoding='async'/>

TikTok to platforma społecznościowa, która w ciągu zaledwie kilku lat zyskała gigantyczną popularność. Stała si�...

Analiza konkurencji w marketingu – jak podejść do tego strategicznie?

<img alt='' data-srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' height='96' width='96' decoding='async' data-src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' class='avatar avatar-96 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='' data-srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' height='96' width='96' decoding='async' data-src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' class='avatar avatar-96 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1' srcset='https://secure.gravatar.com/avatar/5a71b39d060b6f8a6122f3c3b2878c21d272d8ff0f8fc337999a34d6f1c7e5f0?s=150&d=mm&r=gforcedefault=1 2x' class='avatar avatar-96 photo' height='96' width='96' decoding='async'/>

Analiza konkurencji jest jednym z bardzo ważnych elementów budowania skutecznej strategii marketingowe...